Diploma in Marketing

Diploma in Marketing

Course Description

This qualification is ideal for marketers who are concerned with managing the marketing process at an operational level, as well as those who are looking to build on the knowledge for a future marketing management role in mind. The content of the course has been put together following consultation with employers to ensure that they gain relevant competencies for various stages of their marketing career. The focus moves from the theoretical aspects of marketing towards the many skills needed to manage the function itself – including elements ranging from channel management to communications, along with specialist areas like new product development.

Course Contents                                                                                  Description

Objectives:   After successful completion of the program, participants should be able to:
* Explain concepts, theories and practices applicable to all aspects related to Marketing
* Perform all activities related to the function of in organization
Entry  Requirements:    G.C.E ( O/L )
  Syllabus Contents:  

Marketing Policy & Strategy (Case Study)

  Duration:   04 Months
  Lectures &  Practical’s:  0900 hrs – 1200 hrs Weekday evenings, weekday mornings and weekends
   Medium:   English
  Methodology:   Lectures/Discussions/Case Analysis/Presentations/Video Presentations/Role Plays
  Fee:   LKR. 15,000/- + Reg 1000/-
  Location(s):   Piliyandala



Nadeeka Perera
Business Studies lecturer

Nadeeka Perera

Nadeeka Perera is a qualified professional with following credentials CIMA, HRM, DIP( E COMMERCE ) , BSC ACCOUNTING , MBA ( READING )
Rohan Wickramasinghe
Business & Management Lecturer

Rohan Wickramasinghe

Rohan is a qualified lecturer with over 20 years and is currently lecturing courses for Diploma in Banking & Finance, Business Law, Business Management, Employment Law, Marketing.

Course Curriculum

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